My Team and I are responsible for the strategic development of the international sales activities and distribution network. In addition to that, we work on the short- & long term business strategies for our business devisions, perform market & industry research and manage key distributors within NAFTA, APEC & MENA.
We are also involved in product development and take the lead when products have to be adapted to local market & industry requirements. Last but not least, we establish new processes and workflows for project management, to ensure efficient and on-time product development.
Besides being one of the founders, I was responsible for the overall site development from an operational point of view including but not limited to
The incubator and fundraising platform had to go offline due to some significant changes in the HK monetary funding policies.
Within one year, I had to re-structure the sales and production entirely. I recruited and led a team of 40 staff members covering China, India, and Thailand with an annual budget of €3.20M. By introducing and applying effective marketing tools, we achieved to increase the revenue by %23 while maintaining a stable EBIT. within 8 months.
We also managed to change our image from a standard component supplier to a solution provider for electronic components in the Telecommunication, Transportation, and Automotive industry.
The idea of NOVADO was born in 2006 with a simple business plan I sent to 80 industrial and merchandising companies in Germany. Soon after MBG sent me to China with 30.000 EUR in my pocket to set up a local purchasing office.
Due to our success, we relocated our office to Shanghai in 2007 and NOVADO. Meanwhile we built a team with more than 12 purchasers which were responsible for a purchasing volume of more than 4.5 Mio. EUR.